Learn the theory behind our psych tech and how we can leverage it to drive business growth.
Personality traits are stable, consistent characteristics of a person that are detectable in their actions, attitudes, and feelings.
The selective consumer engages with content based on more personalized psychological factors that can predispose them to seeing things in a certain...
Let’s take a look at the misconception of the 8 second attention span and how it affects consumer engagement.
We live in a world that’s over-saturated by advertising.
Today, marketing and advertising are as much an art as they are a science.