Psychology in Advertising
What's In a Psychological Profile?
Business psychologists use profiles as a tool to answer questions about buyer behavior and worker-job congruence.
Everything You Wanted To Know About Psychographics
Learn the theory behind our psych tech and how we can leverage it to drive business growth.
- ALL
- Consumer Psychology
- History of Projective Tests
- Projective Testing Methods
- Psychology in Advertising
- Personality
- Perceptual Styles
- Development of Projective Testing
- Market Research
- Dream Blots
- Inkblot Tests
- Perceivable Thresholds
- Hidden Impressions
- Measuring Minds
- Psychologize API
- Psychological Testing Procedure
- Psychographics
Psychology in Advertising
Psychologizing Customers with Critical Items
Critical items were born in the field of psychology to detect the presence of behavioral or mental instability and serve as an indicator for...
Inkblot Analytics Editorial Team
Dec 20, 2021
Psychology in Advertising
Psychologizing Customers with Personality Traits, Types, States, and Styles
Inkblot’s new approach to projective personality psychology enables users to Psychologize their data using machine learning.
Inkblot Analytics Editorial Team
Dec 13, 2021